Spend Kylie Jenner's Fortune Game
Ever wondered what it’s like to spend Kylie Jenner's money?
This game throws you into a wild virtual marketplace where the choices are as as they get - and in most cases, based on real-life purchases of the loaded.
From luxury items to everyday products, you can go all out or take a stand on pressing issues like climate change.
Shall you set a couple of millions on fire, or shape the world for the better - how will you wield this fortune?
Kylie Jenner's Fortune
About Kylie Jenner
Kylie Jenner, born on August 10, 1997, in Los Angeles, California, is an American socialite, model, and businesswoman, youngest of the Kardashian-Jenner siblings.
Rising to fame on Keeping Up with the Kardashians (2007-2021), she leveraged Instagram (400+ million followers) to launch Kylie Cosmetics in 2015, starting with lip kits that generated $420 million in first-year sales.
By 2019, Forbes named her a billionaire at 21 (later revised), expanding to skincare (Kylie Skin), apparel, and infant products; in 2020, Coty acquired 51% of Kylie Cosmetics for $600 million.
A mother of two (Stormi and Aire, with Travis Scott), Jenner advocates for women's entrepreneurship and body positivity, though criticized for promoting unattainable beauty standards; in 2025, she focuses on sustainable beauty lines amid family media ventures.
How did Kylie Jenner become rich?
As of October 2025, Kylie Jenner's net worth is estimated at approximately $700 million by Forbes, after 2019 billionaire status was adjusted downward due to Coty deal valuations and business restructurings.
Her fortune stems from Kylie Cosmetics/Skims equity (she retains 100% of Skims post-2023 valuation at $4 billion) and reality TV residuals (~$100 million career earnings), plus endorsements with Puma and Adidas.
In 2025, her wealth stabilized through Skims' expansion and a $20 million Coty divestment, though family dynamics and market shifts for beauty brands pose ongoing challenges.
How does Kylie Jenner spend money?
Kylie Jenner indulges in a high-fashion, family-focused luxury lifestyle, residing in a 15,000-square-foot Hidden Hills mansion customized for her children, with features like a dollhouse playroom and infinity pool.
She travels extensively via private jet for photoshoots and events, collects designer handbags (Birkin collection worth millions), and prioritizes wellness—personal trainers, cryotherapy, and organic skincare routines.
Jenner supports philanthropy through the Kylie Jenner Foundation, donating to children's hospitals, but her spending often draws scrutiny for excess, like lavish birthdays; she balances with co-parenting and business oversight.
Notable Purchases
Jenner's signature splurge is her Bombardier Global 7500 private jet, dubbed 'Kylie Air,' acquired in 2020 for $72.8 million with custom beige interiors, cashmere bedding, and a king bed—logged 425 hours in 2022 alone.
Real estate empire: A $36.5 million Holmby Hills compound (2020, 7 bedrooms, equestrian facilities) and a $12 million Hidden Hills starter home (2018), totaling over $100 million in properties flipped for profit.
Automotive: A pink Ferrari LaFerrari (~$3.2 million, 2018) and a Mercedes-Maybach G 650 Landaulet (~$1 million), both customized; her handbag obsession includes a Hermès Birkin collection valued at $5+ million.
Bizarrely extravagant: In 2025, she bought a custom diamond-encrusted iPhone case for $500,000, blending tech and bling.